Abstract: Starting from the unique characteristics of domain names, the article points out three basic forms of conflicts between domain names and trademarks, namely, cybersquatting, conflict between early registered domain names and later acquired trademarks, and reverse domain name hijacking, and then analyzes the deep reasons for the conflicts. Furthermore, the article puts forward several suggestions to solve the conflicts, such as, to establish defensive registration system for domain names, to improve registration procedure for domain names, to establish effective censoring system for domain name registration, to intensify protection for highly well-known domain names, to forbid reverse domain name hijacking, to establish complete protection system for network domain names, to provide anti-dilution protection for renowned trademarks, and to strengthen protection for common trademarks, etc.