大众文化的叙事策略

    The Narrative Strategies of Popular Culture

    • 摘要: 通过文本细读,梳理出3种大众文化发展的策略:叙事节奏上,大众文化喜欢一张一弛;犬儒主义修辞为大众提供了宣泄渠道;类型化方面,大众文化追求"稳中求变",迎合大众趣味,而不挑战其智力。大众文化通过这些策略吸引了众多的消费者。大众文化发展叙事策略的研究有助于进一步认识大众文化的特点,改变粗放型的研究,促进大众文化研究的发展。

       

      Abstract: Through close-reading,I studied the following three strategies of popular culture development:Narrative rhythm:alternate tension with relaxation;Cynicism rhetoric provides channels for the public to vent their feelings;As to type strategy,popular culture tends to pursue changes in stability,and to cater public's interest,while not to challenge their intelligence.Through these ways,popular culture attracts a lot of consumers.Studying narrative strategies helps us to know more about popular culture,to change extensive studies, and to promote the development of popular culture study.

       

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