Abstract: The subject acceptance mechanism of college students' career value education refers to the structure,function and operation of each component of college students' career value education.Analysis of the mechanism promotes the efficiency and quality of college students' work value education practice.The mechanism includes four aspects:The dynamic mechanism of career value acceptance is the subject need and self-awareness.The processing mechanism of career value acceptance is cognition.The regulatory mechanism of career value acceptance is irrational factors.The strengthening mechanism of career value acceptance is the experience of career.