基于供应链集成的网络式新产品开发研究

    Study on Network-styled New Product Development Based on the Integration of Supply Chain

    • 摘要: 基于供应链集成的网络式新产品开发,不是从一个企业或企业集团层面看,而是从整个产业的层面看,那就是新产品开发是由产业内价值链相关各企业及企业外部研发资源,利用企业间的互动机制,相互创意激发及技术交流而产生新产品的一种模式,这种模式的最大优势是全体参与者的共同参与,发挥全体参与者团体作用的优势,强调产品开发流程,以产出为衡量基准,强调“产出成本效率”的业绩评估体系以及通过对外部资源的充分利用,强调“资源优化和无缝对接”和有效配套管理。

       

      Abstract: The network-styled new product development(NNPD) is a product development model with which we need to measure its outputs or performance by all aspects of the industry instead of a single company or a single governing mechanism.Different type of firms on the industry value chain and all external R&D resources of the industry make a significant contribution to the development of new product Therefore,firms are able to use an internal and interactive mechanism built among the firms to initiate more creations and to exchange technology of product.

       

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