Abstract: This paper adopted the methods of the questionnaires and the analysis of data,so as to examine the college students' self-cognition and confusion about the self-employment currently. On this basis,we tried to explore the peripheral environment in-depth of the college students' self-employment.Then we analyzed five contradictions existing in current situation including the opportunities of structural transformation and the severe economic situation,the macroscopic policy's support and difficulty to carry out the micro policy,the social environment's support and the lack of experience,the education of entrepreneurship in colleges to be strengthened and the loss of the entrepreneurship practice platform,the traditional education's professional steering and the lack of entrepreneurial quality. In the end,we explored the support mechanism of the college students' entrepreneurship from the perspective of the interactions of the social and the individual covering the government guidance,the social support,the power of colleges and universities,the family booster,the peer infection,and the individual practice.