数字经济驱动与文化产业高质量发展

    Digital Economy Driven and High Quality Development of Cultural Industry

    • 摘要: 基于产业链的研究脉络,立足“价值链—技术链—企业链—空间链”的研究框架,利用2013—2020年省级面板数据,实证考察数字赋能文化产业高质量发展的效果、规律与路径,分析数字经济对文化产业高质量发展的影响效应。研究发现,数字经济能显著提升文化产业的高质量发展水平,且具有边际报酬递减的非线性特征;机制分析表明,数字经济对文化产业高质量发展的促进作用主要通过提高知识产权保护力度、促进创新要素流动和降低交易成本来实现;进一步区分“宽带中国”试点地区、大数据综合试验园区和智慧城市分析发现,政策工具试点地区数字经济对文化产业高质量发展的驱动作用更强。中国未来文化产业的发展应抓住数字化转型的重大时代机遇,推动文化科技融合创新,以高质量文化供给实现文化繁荣和经济增长的双重目标。

       

      Abstract: Clearly defining the impact and mechanism of digital economy on the high-quality development of cultural industry is of great significance for promoting the high-quality development of cultural industry and Chinese modernization in the cultural field. Following the research context of the industrial chain, based on the research framework of "value chain-technology chain-enterprise chain-space chain", this study empirically examines the effects, patterns, and paths of digital empowerment for high-quality development based on provincial-level panel data from 2013 to 2020, and analyzes the impact of the digital economy on the high-quality development of the cultural industry. Research has found that the digital economy significantly enhances the high-quality development level of the cultural industry and has a non-linear characteristic of diminishing marginal returns. Mechanism analysis shows that the promotion effect of the digital economy on the high-quality development of the cultural industry is mainly achieved by increasing the protection of intellectual property rights, promoting the flow of innovative elements, and reducing transaction costs. Further analysis of the pilot areas, such as "Broadband China" areas, big data comprehensive pilot construction areas, and smart cities, reveals that the digital economy in policy tool pilot areas has a stronger driving effect on the high-quality development of cultural industries. In the future, the development of the cultural industry should seize the significant opportunities of digital transformation, promote the integration and innovation of cultural technology, and achieve the dual goals of cultural prosperity and economic growth through high-quality cultural supply.

       

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